SurveyMonkey review

SurveyMonkey covers the most ground for teams that run several kinds of surveys. The free Basic plan allows unlimited surveys with 10 questions each, AI survey building and sharing by web link, social media or website embed. Standard Monthly adds unlimited questions, 1,000 responses a month, skip logic, email invitations, data exports and 200+ integrations. Advantage Annual raises the allowance to 15,000 responses a year and adds payments, statistical significance, multi-survey analysis and AI thematic analysis, while Premier adds white label branding, advanced logic, block randomization, multilingual surveys and crosstabs. Team plans start at 3 users and include shared brand assets and permissions. The Audience panel is useful for market research when you need respondents you do not already have. The pricing page showed only local currency from our location, so we could not confirm a USD price, and extra responses carry a per-response charge. For most teams it is the most complete general survey tool here.

Who it is for

Marketing, HR and customer experience teams that want a widely used survey tool with templates and panel access.

Price

See vendor pricing (USD check pending).

US price check pending. See the vendor pricing page.

Key features

• Free Basic plan with unlimited surveys and 10 questions per survey
• Build with AI and 400+ templates for customer, employee and event surveys
• 200+ integrations on paid plans
• SurveyMonkey Audience panel to buy responses from 335M+ people in over 130 countries
• Premier plans add crosstabs, block randomization and multilingual surveys

Strengths and weaknesses

• Strength: Templates cover customer satisfaction, NPS, employee feedback and market research
• Strength: Team plans add shared brand assets, user roles and account permissions
• Strength: Audience panel lets you reach respondents outside your own list
• Weakness: Basic limits surveys to 10 questions and a limited number of responses
• Weakness: Team plans start at 3 users
• Weakness: Extra responses above the plan limit are billed per response

Key facts

• Free plan: Yes, Basic with 10 questions per survey
• Individual plans: Standard Monthly, Advantage Annual, Premier Annual
• Team plans: Team Advantage, Team Premier, Enterprise
• Annual responses: 15,000 on Advantage, 40,000 on Premier

Where it ranks

SurveyMonkey is No. 2 in our Best Survey Software verdict.