The numbers behind the choice
CRM Statistics 2026
This page collects CRM figures that matter when you pick or replace a system: who uses CRM, which vendors are growing, what customers spend, how fast AI features are selling, and how reliable the data inside CRMs is. Adoption figures come from Eurostat, Ireland's Central Statistics Office and Statistics Finland for 2025; vendor figures come from 2026 earnings releases; survey figures come from vendor and research surveys run from 2024 to 2026.
By the KeenVerdict research desk · Updated November 4, 2026 · 47 figures from 18 sources
52 of 52 source quotes re-checked against the original pages on November 4, 2026
The short answer
Eurostat found 28.51% of EU enterprises used CRM software in 2025, rising to 65.43% of large firms; Ireland's Central Statistics Office reports a similar 28.4%. IDC data gave Salesforce a 20.7% share of CRM revenue in 2024, HubSpot grew revenue 20% in Q2 2026, and Validity found 76% of CRM users say less than half of their CRM data is accurate.
Key figures
- 28.51%Eurostat found 28.51% of EU enterprises with 10 or more employees used CRM software in 2025.Eurostat
- 65.43%Company size decides adoption: 24.69% of small EU enterprises (10 to 49 staff) used CRM in 2025, against 65.43% of large ones (250 or more).Eurostat
- 28.4%Ireland's Central Statistics Office found 28.4% of Irish enterprises used CRM software in 2025, against 34.7% for ERP and 26.5% for business intelligence software.Central Statistics Office (Ireland)
- 20.7%IDC data, as published by Salesforce, gave Salesforce a 20.7% share of worldwide CRM revenue in 2024, the largest of any vendor.IDC
- $911.7 millionHubSpot grew total revenue 20% to $911.7 million in the second quarter of 2026.HubSpot
- $1.5 billionSalesforce said annual recurring revenue from Agentforce, its AI agent product line, passed $1.5 billion in the quarter ended July 31, 2026, up more than 240%.Salesforce
- 40%Gartner predicts AI agents will outnumber sellers ten to one by 2028, yet fewer than 40% of sellers will say agents improved their productivity.Gartner
- 76%In Validity's 2025 survey of 602 CRM users and stakeholders, 76% said less than half of their organization's CRM data is accurate and complete.Validity
Our reading of the data
CRM is less universal than vendors suggest. Eurostat counts 28.51% of EU enterprises using it in 2025, and the gap by size is wide: 24.69% of small firms against 65.43% of large ones. Ireland's Central Statistics Office finds 28.4%, while Statistics Finland reports 56% in Finland, the highest rate in the EU. Adoption also tracks how data-heavy a sector is, from 63.14% in information and communication to 16.43% in construction.
The market is concentrated but still growing. IDC data gave Salesforce 20.7% of CRM revenue in 2024. In 2026 earnings releases, Salesforce grew revenue 11%, HubSpot 20%, Microsoft Dynamics 365 13% and Freshworks 14%. Freshworks customers paying over $100,000 a year grew 25%, while its $5,000 tier grew 5%.
AI is now a major line in CRM vendor results. Salesforce reported Agentforce recurring revenue above $1.5 billion, up more than 240%. Gartner is more cautious about results: it predicts AI agents will outnumber sellers 10 to 1 by 2028, yet fewer than 40% of sellers will say agents improved their productivity.
Data quality decides much of what a CRM can deliver. Validity found 76% of users say less than half of their CRM data is accurate, Ebsta found 44% of the contacts sellers deal with are never recorded in the CRM, and Pipedrive found only 21% of CRM users can see a full customer picture in one tool. In Salesforce's survey, 79% of high performers prioritize data hygiene against 54% of underperformers.
Who uses CRM software
- 1.
Eurostat found 28.51% of EU enterprises with 10 or more employees used CRM software in 2025.
Eurostat, E-business integration (Statistics Explained) (May 2026)
Source quote
In 2025, 28.51% of EU enterprises used Customer Relationship Management (CRM) software.
- 2.
EU CRM use rose by 2.68 percentage points between the 2023 and 2025 Eurostat surveys.
Eurostat, E-business integration (Statistics Explained) (May 2026)
Source quote
The share of EU enterprises using CRM stood at 28.51% in 2025, an increase by 2.68 pp compared with 2023 (Figure 1).
- 3.
Company size decides adoption: 24.69% of small EU enterprises (10 to 49 staff) used CRM in 2025, against 65.43% of large ones (250 or more).
Eurostat, E-business integration (Statistics Explained) (May 2026)
Source quote
The percentage of enterprises with a website ranged from 76.67% for small enterprises to 95.65% for large enterprises, but from 41.08% to 88.71% respectively for those using ERP software and from 24.69% to 65.43% for the enterprises using CRM software.
- 4.
Information and communication firms lead EU CRM adoption, at 63.14% of enterprises in 2025.
Eurostat, E-business integration (Statistics Explained) (May 2026)
Source quote
As regards the activity of enterprises, in 2025, the adoption levels of CRM were highest in information and communication with 63.14% of enterprises.
- 5.
Construction is the laggard: 16.43% of EU construction enterprises used CRM in 2025, and 18.55% in transportation and storage.
Eurostat, E-business integration (Statistics Explained) (May 2026)
Source quote
The lowest shares of enterprises using CRM were recorded in the transportation and storage sector (18.55%) and in the construction sector (16.43%) (Figure 6).
- 6.
Finland (55.79%) and the Netherlands (54.12%) were the only EU countries where a majority of enterprises used CRM in 2025.
Eurostat, E-business integration (Statistics Explained) (May 2026)
Source quote
The highest shares were recorded in Finland (55.79%) and in the Netherlands (54.12%), where the majority of enterprises reported using CRM.
- 7.
At the low end, 11.92% of enterprises in Bulgaria and 13.93% in Romania used CRM in 2025.
Eurostat, E-business integration (Statistics Explained) (May 2026)
Source quote
Less than 15% of enterprise used CRM in Bulgaria (11.92%) and Romania (13.93%).
- 8.
53.47% of EU enterprises used at least one of ERP, CRM or business intelligence software in 2025.
Eurostat, E-business integration (Statistics Explained) (May 2026)
Source quote
As presented in Table 1, in 2025, more than half of EU enterprises (53.47%) used any of ERP, CRM, or BI software.
- 9.
Among large EU enterprises, business intelligence software (69.24%) was slightly more common than CRM (65.43%) in 2025.
Eurostat, E-business integration (Statistics Explained) (May 2026)
Source quote
Among large enterprises, however, BI software (69.24%) was used more than CRM software (65.43%).
- 10.
Denmark and Finland had the highest use of any e-business software (ERP, CRM or BI) in the EU in 2025, at 73% of enterprises each.
Eurostat, Larger enterprises used more e-business apps in 2025 (May 2026)
Source quote
Among the EU countries, the share of enterprises using such applications varied considerably, with the highest share recorded in Denmark and Finland (both 73%), Belgium and the Netherlands (both 70%) and Spain (66%), and the lowest in Bulgaria (31%), Romania (32%) and Slovakia (34%).
- 11.
Ireland's Central Statistics Office found 28.4% of Irish enterprises used CRM software in 2025, against 34.7% for ERP and 26.5% for business intelligence software.
Central Statistics Office (Ireland), Data Utilisation and Analytics: Information Society Statistics - Enterprises 2025 (Feb 2026)
Source quote
In 2025, more than one-third (34.7%) of enterprises used Enterprise Resource Planning (ERP) software, 28.4% used Customer Relationship Management (CRM) software, and 26.5% used Business Intelligence (BI) software.
- 12.
In Ireland in 2025, 50.2% of medium-sized enterprises used CRM software, against 57.3% using ERP and 47.0% using business intelligence software, according to the Central Statistics Office.
Central Statistics Office (Ireland), Data Utilisation and Analytics: Information Society Statistics - Enterprises 2025 (Feb 2026)
Source quote
For medium sized enterprises, 57.3% used ERP software, 50.2% used CRM software, and 47.0% used BI software.
- 13.
Statistics Finland's own survey put CRM use at 56% of Finnish enterprises in spring 2025, alongside 58% using ERP and 43% using business intelligence software.
Statistics Finland, Of enterprises 38 per cent used Artificial Intelligence technologies in 2025 (Nov 2025)
Source quote
Fifty-eight per cent of enterprises used the Enterprise Resource Planning (ERP) system, 56 per cent used the Customer Relationship Management (CRM) system and 43 per cent used software for managing Business Intelligence (BI).
Chart
Irish medium-sized enterprises using business software, 2025
Enterprises with 50 to 249 employees in Ireland, CSO Information Society Statistics, 2025.
- ERP software57.3%
- CRM software50.2%
- BI software47%
Source: Central Statistics Office (Ireland), Data Utilisation and Analytics: Information Society Statistics - Enterprises 2025
CRM market share and vendor growth
- 14.
IDC data, as published by Salesforce, gave Salesforce a 20.7% share of worldwide CRM revenue in 2024, the largest of any vendor.
IDC, Salesforce Named #1 CRM Provider by IDC Market Share for 2025 (May 2025)
Source quote
According to IDC, in 2024, Salesforce led all CRM vendors with a 20.7% share and generated the highest revenue among all CRM vendors.
- 15.
Salesforce reported revenue of $11.3 billion for the quarter ended July 31, 2026, up 11% year over year.
Salesforce, Salesforce Delivers Record Second Quarter Fiscal 2027 Results (Aug 2026)
Source quote
Revenue of $11.3 billion, up 11% Y/Y and in CC, including $456 million Informatica contribution
- 16.
Salesforce guided to full fiscal year 2027 revenue of $46.1 billion to $46.4 billion, growth of 11% to 12%.
Salesforce, Salesforce Delivers Record Second Quarter Fiscal 2027 Results (Aug 2026)
Source quote
Raises full year FY27 revenue guidance, now expects full year FY27 revenue of $46.1 billion to $46.4 billion, up 11% - 12% Y/Y
- 17.
HubSpot grew total revenue 20% to $911.7 million in the second quarter of 2026.
HubSpot, HubSpot Reports Q2 2026 Results (Form 8-K, Exhibit 99.1) (Aug 2026)
Source quote
Total revenue was $911.7 million, up 20% on an as-reported basis and 17% in constant currency.
- 18.
HubSpot guided to full year 2026 revenue of $3.678 billion to $3.686 billion, up 18% on an as-reported basis.
HubSpot, HubSpot Reports Q2 2026 Results (Form 8-K, Exhibit 99.1) (Aug 2026)
Source quote
Total revenue is expected to be in the range of $3.678 billion to $3.686 billion, up 18% year over year on an as-reported basis and 16% in constant currency.
- 19.
HubSpot had 306,446 customers on June 30, 2026, up 14% in a year.
HubSpot, HubSpot Reports Q2 2026 Results (Form 8-K, Exhibit 99.1) (Aug 2026)
Source quote
Grew Customers to 306,446 as of June 30, 2026, up 14%.
- 20.
Microsoft Dynamics 365 revenue grew 13% in the quarter ended June 30, 2026 (12% in constant currency).
Microsoft, Microsoft Cloud and AI Strength Fuels Fourth Quarter Results (Form 8-K, Exhibit 99.1) (Jul 2026)
Source quote
Dynamics 365 revenue increased 13% (up 12% in constant currency)
- 21.
Freshworks reported third quarter 2026 revenue of $245.4 million, up 14% year over year.
Freshworks, Freshworks Reports Record Third Quarter 2026 Results (Form 8-K) (Nov 2026)
Source quote
Revenue: Total revenue was $245.4 million , representing growth of 14% compared to total revenue of $215.1 million in the third quarter of 2025
- 22.
Freshworks counted 1,821 customers paying more than $100,000 a year in recurring revenue at the end of the third quarter of 2026, up 25%.
Freshworks, Freshworks Reports Record Third Quarter 2026 Results (Form 8-K) (Nov 2026)
Source quote
Number of customers contributing more than $100,000 in ARR was 1,821, an increase of 25% year-over-year
Chart
Freshworks customer growth by annual spend tier, Q3 2026
Year-over-year growth in customer counts by annual recurring revenue tier, quarter ended September 30, 2026.
- Over $100,00025%
- Over $50,00018%
- Over $5,0005%
Source: Freshworks, Freshworks Reports Record Third Quarter 2026 Results (Form 8-K)
What customers spend and how long they stay
- 23.
Average subscription revenue per HubSpot customer was $11,800 in the second quarter of 2026, up 4% on an as-reported basis.
HubSpot, HubSpot Reports Q2 2026 Results (Form 8-K, Exhibit 99.1) (Aug 2026)
Source quote
Average Subscription Revenue Per Customer was $11,800 during the second quarter of 2026, up 4% on an as-reported basis.
- 24.
Freshworks reported a net dollar retention rate of 104% in the third quarter of 2026, down from 105% a year earlier.
Freshworks, Freshworks Reports Record Third Quarter 2026 Results (Form 8-K) (Nov 2026)
Source quote
Net dollar retention rate was 104%, compared to 104% in the second quarter of 2026 and 105% in the third quarter of 2025.
- 25.
Freshworks customers paying more than $5,000 a year in recurring revenue grew 5% to 25,498 in the third quarter of 2026, slower than its larger spending tiers.
Freshworks, Freshworks Reports Record Third Quarter 2026 Results (Form 8-K) (Nov 2026)
Source quote
Number of customers contributing more than $5,000 in ARR was 25,498, an increase of 5% year-over-year
AI inside the CRM
- 26.
Salesforce said annual recurring revenue from Agentforce, its AI agent product line, passed $1.5 billion in the quarter ended July 31, 2026, up more than 240%.
Salesforce, Salesforce Delivers Record Second Quarter Fiscal 2027 Results (Aug 2026)
Source quote
Agentforce ARR exceeded $1.5 billion, up over 240% Y/Y.
- 27.
Agentforce and Data 360 recurring revenue combined reached nearly $3.9 billion, up more than 210% in a year.
Salesforce, Salesforce Delivers Record Second Quarter Fiscal 2027 Results (Aug 2026)
Source quote
Agentforce and Data 360 annual recurring revenue ("ARR") reached nearly $3.9 billion, up over 210% Y/Y
- 28.
Salesforce customers ran 3.2 billion Agentic Work Units in the second fiscal quarter of 2027, 97% more than the prior quarter.
Salesforce, Salesforce Delivers Record Second Quarter Fiscal 2027 Results (Aug 2026)
Source quote
7.0 billion Agentic Work Units (“AWUs”) delivered to date across Agentforce and Slack, with 3.2 billion in Q2, growing 97% quarter-over-quarter
- 29.
Gartner predicts AI agents will outnumber sellers ten to one by 2028, yet fewer than 40% of sellers will say agents improved their productivity.
Gartner, Gartner Predicts AI Agents Will Outnumber Sellers 10 to 1 by 2028, Yet Fewer Than 40% of Sellers Will Say Agents Improved Productivity (Jul 2026)
Source quote
By 2028, AI agents will outnumber sellers by 10 times, yet fewer than 40% of sellers will say AI agents have improved productivity, according to Gartner, Inc., a business and technology insights company.
- 30.
Among EU enterprises that used AI in 2025, 34.70% applied it to marketing or sales, the most common purpose.
Eurostat, Use of artificial intelligence in enterprises (Statistics Explained) (Dec 2025)
Source quote
In 2025, 34.70% of enterprises using AI technologies used these software or systems for marketing or sales and 31.05% for the organisation of business administration processes or management.
- 31.
In Validity’s 2024 survey, 67% of respondents not yet using AI were concerned about whether their data was ready for AI and machine learning.
Validity, The State of CRM Data Management in 2024 (May 2024)
Source quote
67% of those who aren’t using AI said they were concerned about the readiness of their data for AI/ ML applications.
- 32.
In Salesforce's survey of 4,050 sales professionals, run in August and September 2025, 51% of sales leaders with AI said disconnected systems were slowing their AI projects.
Salesforce, The Productivity Gap: New Survey Shows 9 in 10 Sellers Are Betting on AI and Agents To Help (State of Sales 2026) (Feb 2026)
Source quote
Over half of sales leaders with AI (51%) say disconnected systems are slowing down their AI initiatives.
- 33.
The Central Statistics Office found 22.6% of Irish enterprises analysed customer information, such as purchasing data, in 2025, and 28.2% analysed transaction records.
Central Statistics Office (Ireland), Data Utilisation and Analytics: Information Society Statistics - Enterprises 2025 (Feb 2026)
Source quote
In 2025, 28.2% of enterprises performed data analytics using transaction records, while 22.6% used customer information (e.g. purchasing information), 12.7% used social media, and 12.2% used web data (e.g. web scraping).
CRM data quality
- 34.
In Validity's 2025 survey of 602 CRM users and stakeholders, 76% said less than half of their organization's CRM data is accurate and complete.
Validity, The State of CRM Data Management in 2025 (2025)
Source quote
76% said less than half of their organization’s CRM data is accurate and complete.
- 35.
37% of CRM users in the same Validity survey said they had lost revenue as a direct result of poor data quality.
Validity, The State of CRM Data Management in 2025 (2025)
Source quote
37% of CRM users reported losing revenue as a direct consequence of poor data quality.
- 36.
29% of VP-level or more senior respondents told Validity they feel pressure to use AI as a replacement for hiring.
Validity, The State of CRM Data Management in 2025 (2025)
Source quote
29% of respondents at VP-level or above feel pressure to use AI as a replacement for hiring.
- 37.
In Validity’s 2024 survey, 31% of CRM admins said poor-quality data costs them at least 20% of annual revenue.
Validity, The State of CRM Data Management in 2024 (May 2024)
Source quote
31% of admins reported that poor quality data costs them at least 20% of their annual revenue.
- 38.
Ebsta found 44% of the contacts sellers interact with are never recorded in the CRM, based on its 2025 analysis of B2B sales data.
Ebsta and Pavilion, GTM Benchmarks Report 2025 (2025)
Source quote
Right now, 44% of the contacts sellers interact with aren’t even recorded in their CRM (e.g.
- 39.
74% of sales professionals in Salesforce's 2025 State of Sales survey said they were focusing on data cleansing to get more from AI.
Salesforce, The Productivity Gap: New Survey Shows 9 in 10 Sellers Are Betting on AI and Agents To Help (State of Sales 2026) (Feb 2026)
Source quote
To help, 74% of sales professionals are focusing on data cleansing — doing the unglamorous but essential work of removing duplicates, correcting errors or omissions, and standardizing formats across siloed systems to maximize their AI returns.
- 40.
In the same Salesforce survey, 79% of high-performing sales teams prioritized data hygiene, against 54% of underperformers.
Salesforce, The Productivity Gap: New Survey Shows 9 in 10 Sellers Are Betting on AI and Agents To Help (State of Sales 2026) (Feb 2026)
Source quote
High performers take it further: 79% prioritize data hygiene compared with only 54% of underperformers.
- 41.
Bain says the first step in AI-ready sales is removing old, inaccurate or confusing data and content, sometimes as much as 80% of it.
Bain & Company, AI Is Transforming Productivity, but Sales Remains a New Frontier (Technology Report 2025) (Sep 2025)
Source quote
The first step is eliminating old, inaccurate, or confusing data and content—sometimes as much as 80%.
- 42.
Only 21% of the 1,000 CRM users Pipedrive surveyed in June 2026 said they could get a complete picture of a customer relationship in one tool.
Pipedrive, CRM Trends Report 2026 (2026)
Source quote
In fact, only 21% of them reported effectively doing so in one place.
- 43.
In the same Pipedrive survey, 42% of sales and marketing professionals said they spend at least 40% of their working day on tasks that do not directly generate revenue.
Pipedrive, CRM Trends Report 2026 (2026)
Source quote
Nearly half of respondents (42%) reported spending at least 40% of their working day on tasks that don't directly generate revenue.
- 44.
Over 50% of Pipedrive's June 2026 respondents spend at least six hours a week on manual data entry, system updates and other admin tasks.
Pipedrive, CRM Trends Report 2026 (2026)
Source quote
Over 50% of respondents spend at least six hours every week on manual data entry, system updates, and administrative tasks.
Chart
Sales teams that prioritize data hygiene, by performance
Salesforce State of Sales survey of 4,050 sales professionals, August to September 2025.
- High performers79%
- Underperformers54%
Source: Salesforce, The Productivity Gap: New Survey Shows 9 in 10 Sellers Are Betting on AI and Agents To Help (State of Sales 2026)
CRM return on investment
- 45.
Nucleus Research found average CRM returns of $8.71 for every dollar spent across its ROI case studies, up from $5.60 in 2011. This is a 2014 analysis and no newer edition has been published.
Nucleus Research, CRM pays back $8.71 for every dollar spent (2014)
Source quote
In analyzing Nucleus ROI case studies on CRM, we found the average returns from CRM have increased since 2011, from $5.60 to $8.71 for every dollar spent.
- 46.
Bain reports early AI deployments in sales have lifted win rates by 30% or more.
Bain & Company, AI Is Transforming Productivity, but Sales Remains a New Frontier (Technology Report 2025) (Sep 2025)
Source quote
AI can handle tasks that free up sellers to spend more time with customers, and early successes show 30% or better improvement in win rates.
- 47.
Ebsta and Pavilion's 2025 benchmark of B2B sales data found top-performing sellers had win rates 43% higher than other sellers.
Ebsta and Pavilion, GTM Benchmarks Report 2025 (2025)
Source quote
Top performers Win Rates are 43% higher.
Questions readers ask
- What share of businesses use CRM software?
- Eurostat found 28.51% of EU enterprises with 10 or more employees used CRM software in 2025. Use rises with size, from 24.69% of small firms to 65.43% of large firms. Ireland's Central Statistics Office reports 28.4% for Irish enterprises in 2025.
- Which CRM has the largest market share?
- Salesforce. IDC data published by Salesforce gave it a 20.7% share of CRM revenue in 2024. In 2026 Salesforce guided to $46.1 billion to $46.4 billion in fiscal 2027 revenue.
- Is CRM data usually accurate?
- Surveys say often not. Validity found 76% of CRM users say less than half of their CRM data is accurate and complete, and 37% have lost revenue because of poor data. Ebsta found 44% of contacts sellers deal with are never recorded in the CRM.
- What is the ROI of a CRM?
- Nucleus Research found an average return of $8.71 per dollar spent in a 2014 review of its own case studies. No newer edition exists, and returns depend on adoption and data quality.
- Are AI features in CRM worth paying for?
- Demand is strong: Salesforce reported Agentforce recurring revenue above $1.5 billion in 2026. Gartner predicts fewer than 40% of sellers will say AI agents improved their productivity by 2028, and Salesforce's own survey found 51% of sales leaders with AI say disconnected systems slow their AI projects.
How these figures were chosen
We used official statistics (Eurostat, Ireland's Central Statistics Office, Statistics Finland), company earnings releases and SEC filings (Salesforce, HubSpot, Microsoft, Freshworks), IDC market share data as published by Salesforce, and original surveys or data studies (Validity, Salesforce State of Sales, Pipedrive, Ebsta and Pavilion, Bain, Gartner, Nucleus Research). Every figure was checked against the source page on 2026-11-04. Official adoption data covers firms with 10 or more employees; vendor data reflects each company's own definitions of customers and recurring revenue; surveys use different samples, so figures are not directly comparable. The Nucleus Research ROI figure is from 2014 and is labeled as older. Every quote was copied from the publisher's page and re-checked by our source checker. Read the methodology.
Sources
- Bain & Company. AI Is Transforming Productivity, but Sales Remains a New Frontier (Technology Report 2025) (Sep 2025).
- Central Statistics Office (Ireland). Data Utilisation and Analytics: Information Society Statistics - Enterprises 2025 (Feb 2026).
- Ebsta and Pavilion. GTM Benchmarks Report 2025 (2025).
- Eurostat. E-business integration (Statistics Explained) (May 2026).
- Eurostat. Larger enterprises used more e-business apps in 2025 (May 2026).
- Eurostat. Use of artificial intelligence in enterprises (Statistics Explained) (Dec 2025).
- Freshworks. Freshworks Reports Record Third Quarter 2026 Results (Form 8-K) (Nov 2026).
- Gartner. Gartner Predicts AI Agents Will Outnumber Sellers 10 to 1 by 2028, Yet Fewer Than 40% of Sellers Will Say Agents Improved Productivity (Jul 2026).
- HubSpot. HubSpot Reports Q2 2026 Results (Form 8-K, Exhibit 99.1) (Aug 2026).
- IDC. Salesforce Named #1 CRM Provider by IDC Market Share for 2025 (May 2025).
- Microsoft. Microsoft Cloud and AI Strength Fuels Fourth Quarter Results (Form 8-K, Exhibit 99.1) (Jul 2026).
- Nucleus Research. CRM pays back $8.71 for every dollar spent (2014).
- Pipedrive. CRM Trends Report 2026 (2026).
- Salesforce. Salesforce Delivers Record Second Quarter Fiscal 2027 Results (Aug 2026).
- Salesforce. The Productivity Gap: New Survey Shows 9 in 10 Sellers Are Betting on AI and Agents To Help (State of Sales 2026) (Feb 2026).
- Statistics Finland. Of enterprises 38 per cent used Artificial Intelligence technologies in 2025 (Nov 2025).
- Validity. The State of CRM Data Management in 2024 (May 2024).
- Validity. The State of CRM Data Management in 2025 (2025).
How to cite
Link to this page or to a single figure. Name the original publisher where you can.
KeenVerdict. (2026, November 4). CRM Statistics 2026. https://keenverdict.com/crm-statistics
Questions or corrections: editorial@keenverdict.com. Next scheduled review: January 3, 2027.