Shopify Plus review

Shopify Plus is the plan we would shortlist first for a wholesaler or brand that already sells to consumers and wants trade buyers in the same system. Shopify's help center says B2B customers are set up as companies, and each company can get its own pricing, currency, product selection, payment and shipping methods and store content. You can run one blended store for both audiences or open a separate B2B-only store. Plus removes the limit on B2B catalogs, which is capped at 3 on Basic, Grow and Advanced, and adds unlimited staff accounts, a fully customizable checkout and up to 200 POS Pro locations. Draft orders, Shopify Flow and the APIs cover ERP syncing and sales-rep orders. The trade-off is cost: Plus starts at $2,300 per month, and there is no dedicated quoting engine in the core B2B feature list, so formal quote approval usually means draft orders or an app.

Who it is for

wholesalers that sell to both businesses and consumers from one store

Price

Plus from $2,300 per month; Shopify B2B with up to 3 catalogs is also included on Basic, Grow and Advanced.

Plus od 2.300 US$ /mes. For complex businesses
Quoted from the vendor pricing page on November 12, 2026.

Key features

• Unlimited B2B catalogs on Plus, against up to 3 catalogs on Basic, Grow and Advanced
• B2B customers set up as companies with their own pricing, currency, products, payment and shipping methods
• One blended store for B2B and direct-to-consumer sales, or a separate B2B-only store
• Draft orders, Shopify Flow automations and APIs for ERP and external system integrations
• Up to 200 POS Pro locations and unlimited staff accounts on Plus

Strengths and weaknesses

• Strength: B2B and retail orders run from the same admin and checkout
• Strength: Card rates from 2.25% + 30¢ on Plus
• Strength: Smaller wholesalers can start with Shopify B2B on Basic before paying for Plus
• Weakness: Plus starts at $2,300 per month
• Weakness: Lower plans cap B2B at 3 catalogs
• Weakness: Quote workflows rely on draft orders or apps rather than a dedicated quoting engine

Key facts

• Starting price: $2,300 per month (Plus)
• B2B catalogs: Up to 3 on Basic to Advanced, unlimited on Plus
• Staff accounts: Unlimited on Plus
• Store types: Blended B2B and D2C, or B2B-only

Where it ranks

Shopify Plus is No. 1 in our Best B2B Ecommerce Platforms verdict.