Review · Health & wellness
Grow Therapy review
A marketplace of therapists and prescribers who take insurance, with virtual and in-person sessions.
By the KeenVerdict research desk · Updated November 10, 2026
- Features (40%)
- 8.0
- Ease of use (30%)
- 8.8
- Value (30%)
- 9.0
Grow Therapy is a marketplace: you pick your state and insurance, then browse therapists and prescribers who are credentialed there. Because online therapy only depends on state licensing, Grow shows every matching provider across the state, and you can switch to in-person search by address. Its homepage says sessions cost $21 on average with insurance and that more than 90% of clients find the right provider. When booking, you verify coverage with your member ID; if your plan is not listed you can choose cash, and each therapist lists their own price on their profile. Grow combines talk therapy and medication support so you do not have to use two apps. The model is simple and cheap for insured people, but there is no messaging plan and no single published self-pay rate, so cash buyers need to compare individual profiles.
Who it is for
Insured adults who want to browse therapists in their state and see a cost estimate first.
Price
Sessions cost $21 on average with insurance; cash rates set by each provider. See vendor pricing (USD check pending).
US price check pending. See the vendor pricing page.
Key features
- Search by state and insurance, including Blue Cross Blue Shield and Anthem
- Talk therapy and medication support in one place
- Virtual or in-person sessions
- Filters for needs, language and specialty
- Cash option with prices on each provider profile
Strengths and weaknesses
- Strength: Low average in-network session cost, per Grow
- Strength: Statewide virtual search widens the choice
- Strength: Provider profiles show their cash price
- Weakness: No published platform-wide self-pay rate
- Weakness: No messaging plan
- Weakness: Insurance member ID needed to verify coverage when booking
Key facts
- Average cost with insurance: $21 per session, stated by Grow
- Care types: Talk therapy and medication
- Formats: Virtual and in person
- Coverage area: All 50 states plus DC listed
Where it ranks
Grow Therapy is No. 6 in our Best Online Therapy Services verdict.
Alternatives we scored
- Talkspace8.9
- Rula8.8
- Headway8.7
- BetterHelp8.6
Visit growtherapy.com · Questions or corrections: editorial@keenverdict.com