Zoho Analytics review

Zoho Analytics is aimed squarely at teams that need to pull data from many business apps and shape it without an engineer. Zoho says it connects to 500+ live sources, including files, business apps, databases and data warehouses, and its drag-and-drop pipeline builder offers 250+ transforms for cleaning and enriching data. Reports and dashboards use 50+ chart types, and the Ask Zia assistant brings six built-in agents that explain results, build dashboards, write SQL and formulas, create pipelines and write Python. Sharing includes fine-grained permissions and row-level security, and the product can embed dashboards in other apps or expose data through an MCP server. A permanent free plan covers 2 users and 10,000 rows, which is enough for a pilot. The catches: paid plan prices load dynamically and we could not confirm them in USD, lower tiers refresh synced data as rarely as once a day, and AI use draws on monthly credits.

Who it is for

Small and midsize companies whose data sits in SaaS apps and spreadsheets and who want no-code data prep.

Price

See vendor pricing (USD check pending).

US price check pending. See the vendor pricing page.

Key features

• Connects and blends data from 500+ live sources, including files, business apps, databases and warehouses
• Drag-and-drop data pipelines with 250+ transforms
• Reports and dashboards with 50+ chart types
• Ask Zia assistant with six built-in AI agents
• Row-level security, embedded analytics and an MCP server

Strengths and weaknesses

• Strength: Permanent free plan for 2 users and 10,000 rows
• Strength: Data prep and pipelines without writing code
• Strength: Yearly billing saves 20 percent on paid plans
• Weakness: USD prices load dynamically and could not be confirmed here
• Weakness: Lower plans refresh synced data less often, from once a day
• Weakness: AI features draw on monthly Zoho LLM credits

Key facts

• Free plan: 2 users, 10K rows, 5 workspaces, unlimited reports and dashboards
• Data sources: 500+ live sources
• Data refresh: From 1 a day to 24 a day, depending on plan

Where it ranks

Zoho Analytics is No. 2 in our Best Business Intelligence Tools verdict.