Review · Marketing & SEO
Talkwalker review
Enterprise social listening and media monitoring platform, sold as Lumen by Talkwalker, covering 150 million data sources in 187 languages.
By the KeenVerdict research desk · Updated November 10, 2026
- Features (40%)
- 9.3
- Ease of use (30%)
- 7.8
- Value (30%)
- 7.6
Talkwalker sells its platform as Lumen by Talkwalker in three quoted plans: Core, Analyze and Business. Core already includes social listening and media monitoring, topic and channel analytics, custom dashboards and alerts, the Wisdom layer for peak detection, forecasting and AI summaries, an AI Agent for plain-language questions and LLM Insights, which tracks how AI assistants describe your brand. Analyze doubles the non-sampled results volume and adds 25 topics, filters and channels, while Business raises volume sixfold and adds historical data and more workspaces. The vendor lists 150 million data sources, 30+ social platforms, 187 languages and 196 countries, which is why multinational brands shortlist it. Every plan has unlimited users and professional onboarding, and Talkwalker's team configures Boolean queries and dashboards during setup. The downside is that you cannot see a price without a sales conversation, and smaller teams will find more configuration than they need.
Who it is for
Global brands and agencies that track many markets and languages and want an AI agent and LLM monitoring in one plan.
Price
See vendor pricing (USD check pending).
US price check pending. See the vendor pricing page.
Key features
- Social listening and media monitoring across 150 million data sources and 30+ social platforms
- Coverage of 187 languages and 196 countries
- AI Agent for questions, plus Wisdom peak detection, forecasting and AI summaries
- LLM Insights that monitor how AI assistants talk about your brand
- Unlimited users and professional onboarding on every plan
Strengths and weaknesses
- Strength: Very broad language and country coverage
- Strength: Unlimited users on all plans
- Strength: Onboarding team configures queries and dashboards for you
- Weakness: Prices are quoted for all three plans
- Weakness: Higher plans are needed for more topics and historical data
- Weakness: More setup work than self-serve tools
Key facts
- Plans: Core, Analyze, Business (quoted)
- Coverage: 150 million sources, 187 languages, 196 countries
- Users: Unlimited on every plan
Where it ranks
Talkwalker is No. 4 in our Best Social Listening Tools verdict.
Alternatives we scored
- Brand248.8
- Brandwatch8.5
- YouScan8.4
- Awario8.2
Visit talkwalker.com · Questions or corrections: editorial@keenverdict.com