ShipStation review

ShipStation is the most complete label tool in this list for a seller with several sales channels. Every plan connects unlimited stores and marketplaces, compares carrier rates automatically and creates return labels, and every tier also quotes and books LTL freight, which few rivals in this list offer. Starter costs $14.99 a month for 50 shipments with 3 users and email support, then scales by volume to $174.99 for 5,000 shipments. Standard, from $29.99, is the plan most growing stores will need: it adds 10 users, unlimited automation rules, combining and splitting orders, your own carrier accounts, branded returns and phone support. Premium, from $349.99, adds inventory forecasting, purchase orders and pick to tote for warehouse teams. The trade-off is cost at volume, since a 1,000-shipment Standard plan is $149.99 a month while Pirate Ship and Veeqo charge nothing for the software. We compared documented features and published prices; ShipStation ranks first on breadth of shipping features.

Who it is for

Multichannel sellers that ship hundreds of orders a month and want automation rules, returns and freight in one tool.

Price

Starter from $14.99 per month for 50 shipments; Standard from $29.99 and Premium from $349.99 per month, with 20% off on annual billing.

Starter starts at $14.99 /month
Quoted from the vendor pricing page on November 9, 2026.

Key features

• Unlimited store connections and automated rate shopping on every plan
• Return labels and basic automations from Starter, unlimited automation rules from Standard
• LTL rate comparison, quoting and booking alongside parcel shipping
• Combine and auto-split orders and bring your own carrier accounts on Standard
• Inventory and warehouse tools, including purchase orders and pick to tote, on Premium

Strengths and weaknesses

• Strength: Starts at $14.99 a month with unlimited store connections
• Strength: Plans scale by shipment volume, from 50 up to 100,000 a month
• Strength: 90-day full refund promise on the subscription
• Weakness: Bringing your own carrier accounts needs the $29.99 Standard plan
• Weakness: Price rises quickly with volume, for example $79.99 for 1,000 Starter shipments
• Weakness: Phone support starts on Standard

Key facts

• Starting price: $14.99 per month for 50 shipments
• Free trial: 30 days, no credit card
• Users on Starter: 3
• Annual discount: 20%

Where it ranks

ShipStation is No. 2 in our Best Shipping Software for Ecommerce verdict.