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Framer review

A design-first site builder with a canvas like a design tool, AI generation and built-in CMS.

By the KeenVerdict research desk · Updated November 4, 2026

Features (40%)
8.6
Ease of use (30%)
8.2
Value (30%)
8.2

Framer feels like a design tool that happens to publish websites. You work on a freeform canvas, add animations and responsive breakpoints visually, and publish with hosting on a global CDN. AI credits help generate pages and content. The free plan lets you build on a Framer domain with 1 GB of bandwidth. Basic, at $10 a month billed yearly, adds your own domain, 30 pages, 2 CMS collections and 50 GB of bandwidth, which suits a personal or small product site. Pro, at $30, raises limits and adds redirects, staging, branching with previews and an A/B testing add-on. The pricing gets complicated as you grow: extra editors cost $20 a month each, and Pro charges for extra pages, CMS items and bandwidth. For designers and startups who want a striking marketing site without a developer, Framer is excellent.

Who it is for

Designers and startups building marketing sites and landing pages.

Price

Free plan; Basic $10 per month billed yearly; Pro $30 per month; extra editors $20 per month.

Basic Creative personal sites $10 per month
Quoted from the vendor pricing page on November 4, 2026.

Key features

  • Freeform design canvas with animations
  • AI credits for generating pages and content
  • CMS collections: 2 on Basic, 10 on Pro
  • Built-in SEO and localization add-on
  • Staging, branching and A/B testing on Pro

Strengths and weaknesses

  • Strength: Fast for designers used to Figma-style tools
  • Strength: Free plan to build and publish on a Framer domain
  • Strength: Complimentary domain on yearly plans
  • Weakness: Basic limits you to 30 pages and 2 CMS collections
  • Weakness: Extra editors cost $20 per month each
  • Weakness: Overage charges for pages, CMS items and bandwidth on Pro

Key facts

  • Free plan: Yes, Framer domain, 1 GB bandwidth
  • Basic limits: 30 pages, 2 CMS collections, 50 GB bandwidth
  • Pro limits: 150 pages, 10 CMS collections, 100 GB bandwidth
  • Extra editors: $20 per month

Where it ranks

Framer is No. 5 in our Best Website Builders verdict.

Alternatives we scored

Visit framer.com · Questions or corrections: editorial@keenverdict.com