Review · Travel
Booking.com review
A global online travel agency with more than 28 million reported accommodation listings, plus flights, cars and attractions.
By the KeenVerdict research desk · Updated November 9, 2026
- Features (40%)
- 9.2
- Ease of use (30%)
- 8.8
- Value (30%)
- 8.8
Booking.com is the strongest place to pay for a stay. Its about page reports more than 28 million accommodation listings, including over 6.6 million homes and apartments, in 43 languages with 24/7 support, and the site also sells flights, car rental, attractions and airport taxis. The free Genius program is the main value lever: a free account gives 10% off select stays and rental cars, 5 bookings in 2 years reaches Level 2 with up to 15% off plus free breakfasts and upgrades at select properties, and 15 bookings reaches Level 3 with up to 20% off and priority support. Booking.com says members are never demoted, so the levels stay. The caveats are clear on the Genius page itself: discounts cover 850,000 participating properties rather than all of them, and they apply to the price before taxes and fees. Flights are available but feel secondary. For hotel-heavy travelers, few sites reward repeat bookings this simply.
Who it is for
Travelers booking hotels and apartments who want loyalty discounts without paying a fee.
Price
Free to use; Genius loyalty program is free with an account and starts at 10% off select stays.
Just create a free Booking.com account to unlock instant discounts.
Quoted from the vendor pricing page on November 9, 2026.
Key features
- 28 million+ reported accommodation listings, including 6.6 million+ homes and apartments
- Genius Level 1: 10% off select stays and rental cars after signing in
- Genius Level 2 after 5 bookings in 2 years: 10% to 15% off, free breakfasts and room upgrades at select stays
- Genius Level 3 after 15 bookings in 2 years: 10% to 20% off stays and priority support
- Stays, flights, car rental, attractions and airport taxis, with 24/7 customer support in 43 languages
Strengths and weaknesses
- Strength: Largest accommodation inventory we found on a vendor page
- Strength: Genius levels are kept for life once reached
- Strength: Discounts at 850,000 participating properties
- Weakness: Genius discounts apply only at participating properties
- Weakness: Discounts are applied before taxes and fees, so the saving on the total is smaller
- Weakness: Flight search is less developed than its hotel search
Key facts
- Listings: 28 million+ reported accommodation listings
- Loyalty program: Genius, free, 3 levels
- Languages: 43
- Support: 24/7
Where it ranks
Booking.com is No. 2 in our Best Travel Booking Sites verdict.
Alternatives we scored
- Google Flights9.2
- KAYAK9.0
- Skyscanner8.9
- Expedia8.6
Visit booking.com · Questions or corrections: editorial@keenverdict.com