Loomly review

Loomly keeps most of what a small team needs on one entry plan. Starter costs $49 per month billed yearly, or $65 monthly, for 12 social accounts, 3 users and unlimited calendars. That plan includes unlimited scheduling, direct publishing, bulk posting, best time to post, approval workflows with custom roles, replies to interactions, saved replies, conversation assignment, advanced analytics and report exports, plus AI captions, AI replies and an AI assistant chat. Integrations cover Slack, Microsoft Teams, Canva, Google Drive and Zapier. The weak spot is the gap between plans: Beyond costs $249 per month billed yearly for 60 accounts and unlimited users, and it is the only plan with scheduled reports, custom branding and calendar 2FA enforcement. Social listening is capped at 2 per month on Starter. Nonprofits get a 50% lifetime discount. For a team of up to three people managing a dozen accounts, Starter covers the full workflow at a fair price.

Who it is for

Small marketing teams that want a calendar, approvals and replies in one simple tool.

Price

Starter from $49 per month billed yearly, $65 billed monthly, for 12 accounts and 3 users.

$65 Per month, billed monthly $49 Per month, billed yearly ($588 per year)
Quoted from the vendor pricing page on November 6, 2026.

Key features

• Unlimited calendars and unlimited scheduling on both plans
• Approval workflows and custom roles on Starter
• Replying to interactions, saved replies and conversation assignment
• Advanced analytics, link shortener analytics and report exports
• AI assistant chat, AI captions and AI replies

Strengths and weaknesses

• Strength: Starter covers 12 accounts and 3 users
• Strength: Approvals and engagement are on the entry plan
• Strength: 50% lifetime discount for nonprofits
• Weakness: The next plan, Beyond, jumps to $249 per month billed yearly
• Weakness: Scheduled reports and custom branding are Beyond only
• Weakness: Social listening is limited to 2 per month on Starter

Key facts

• Free trial: Yes, no credit card required
• Paid plans: Starter, Beyond, Enterprise
• Annual discount: 25%

Where it ranks

Loomly is No. 9 in our Best Social Media Management Tools verdict.